Why Video Works

Did you know…

• More than 500 million hours of videos are watched on YouTube each day? (Forbes)
• 88% more time spent on a website with a video? (Forbes)
• 82% of Twitter users watch a video? (WordStream)
• Almost 50% of people search for product related videos before visiting a local shop / store? (SEMrush)
• Viewers retain 95% of the message when they watch it in a video compared to only 10% when reading it in text? (Forbes)
• For eCommerce websites, 65% of your local audience is more likely to make a purchase after watching a video? (SEMrush)
• 95% of people have viewed a explainer video to learn more about a product or service? (Hub-spot)
• Viewers retain 95% of the message when they watch it in a video compared to only 10% when reading it in text? (Forbes)
• 92% of mobile video viewers share videos with others? (WordStream)
• People are 4x more likely to convert to a call to action with a video? (SEMrush)